Who is primarily responsible for managing the synagogue’s website? Is it volunteers or laypeople, who are often passionate about technology and want to give their time by working on the website? Is it the professional staff, who are often over-burdened with other responsibilities? Is it an outside website firm altogether? Or is it some combination of all three?
I don’t believe that the need for a website and what it contains are dependent on the size of the synagogue. Synagogues need to view themselves as professional organizations running a professional website presence, and as such need to have a better way of assigning responsibility for it.