Having an outstanding synagogue website that your synagogue’s members actually want to visit takes a lot of work. A modern design helps, but the synagogue also needs a long-term strategy for how they’re going to get people to actually use the website. Here are some strategies to help synagogues accomplish that.
Why do I build all of my synagogue websites using Wordpress? Because it’s so easy to manage a website with, and because it’s such a flexible system to design and build a website with. For synagogues, the former is one of the most important selling points, especially since most synagogue websites are managed and updated by volunteers, and Wordpress is a system that volunteers of a non-technical background can easily learn.
For many synagogues, their preschool/early childhood center (ECC) is a main attraction that brings young families into the synagogue community and starts them on their path to synagogue membership. What many synagogues often do is include the preschool content within the main synagogue website, but is that really the best approach? Or would it be better if the preschool had its own separate website, one that better highlights what the preschool offers?