eCommerce is booming and starting an online store is easier than ever. Yet, synagogues have not embraced this change. Now, with the recent debut of the online Landau Gift Box, Har Zion Temple, Penn Valley, Pennsylvania is at the forefront of this revolution.
Within seconds of landing on your homepage, visitors are making snap-judgment decisions about your congregation. Let’s make that first impression a good one by avoiding these 10 synagogue website mistakes.
Think of your homepage as akin to the cover of a book. Much like how an appealing cover entices a reader to start reading, your homepage serves to encourage website visitors to dive in for more information.
In their original printed form, these flyers were perfect. Bright text artfully positioned on top of engaging images that grab your congregants attention. But, when the same flyers are added to your homepage problems abound.
It was announced a few months ago that big changes would be coming with Wordpress 5.0, scheduled to be released sometime in 2018. This major release promises a major overhaul to the content editing experience, something that every webmaster and editor uses.
Recently we sat down with renowned author, educator and inspirational speaker, Dr. Ron Wolfson to discuss synagogue websites, the importance of storytelling and the downside to giving things away for free.
Imagine selling your Judaica round-the-clock. Day and night! 24/7! Sounds good, right? However, one question remains – what happens on Shabbat? Can a synagogue’s online store remain open on Shabbos?
Unrestricted by location or time of day, an online store helps you generate additional revenue. As modern shopping habits increasingly value convenience over loyalty to a location, your synagogue store risks losing business and support. Getting started may feel daunting, but it’s easier than you think.
Let your website’s photos tell your story and support your mission. Getting high-quality photos can be a big challenge, but our three cost-effective strategies are here to make the question “how do I find photos for my synagogue website?” a bit easier to answer.
We are issuing a call, actually more like a plea, to all synagogues. It’s a simple request. Please remove all photos of empty sanctuaries from your website. Images of desolate sanctuaries feel lonely and well, empty – definitely not the image (no pun intended) that you are trying to convey.
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